It is responsible for managing the Movement’s media discourse, formulating its political messages, and enhancing its presence in the media. It oversees media content production, media relations management, public opinion monitoring, as well as organizing media campaigns, digital communication, and ensuring the consistency of discourse with the Movement’s vision and strategic objectives.
The Director of the Media Office and its members oversee the Movement’s media strategy, ensuring the coordination of media messages to reflect its general orientations. They supervise the preparation of press statements, media coverage management, and communication with media outlets. Additionally, they monitor public opinion, direct media campaigns to strengthen the Movement’s influence, track media developments, analyze political discourse, and implement interactive media campaigns that support the Movement’s vision and political messages.